The campaign includes the following poster with the slogan:
"Good Parent - Good Start" is a preventive programme carried out by the Nobody's Children Foundation from Poland. It is the first Polish programme aimed at preventing the abuse of the youngest children. For more information please visit http://www.dobryrodzic.pl
NSPCC has been implementing a large-scale national project "Full stop" for several years. It is aimed at preventing different forms of child abuse. The campaign's main goals include persuading the society that corporal punishment is a poor childrearing method, educating parents about positive parenting and lobbying for a legal protection of children.
This billboard poster was part of the national campaign. They use illustration styles found in childrens books to present real situations of parents physically punishing their children. Download the leaflet here.
© NSPCC, London, designed by Saatchi & Saatchi
The campaign included this poster with the slogan "I am learning the life from you":
The main objective of the nationwide public campaign "Childhood without Violence" was to increase social involvement into actions towards fighting child abuse. Campaign activities included the promotion of positive solutions to prevent, protect and intervene in cases of child abuse and encouraging local communities and institutions into undertaking suitable action. The campaign was also aimed at improving the system of family assistance and at developing parental skills and attitudes.
The campaign was implemented by the Nobody’s Children Foundation, the State Agency for the Prevention of Alcohol-Related Problems and the Polish Nationwide Emergency Service for Victims of Domestic Violence "Blue Line".
In 2006 it was adopted by six Eastern European countries, translatingm, using and complementing the Polish campaign material.
"Thousands of Polish Children are Victims of Violence"
The poster with its message has been displayed on central spots in the main cities of the countries that participated in the campaign.
Part of the 'Help at Hand Toolkit' - a toolkit to change attitudes and behaviour around the physical punishment of children.
(c) 'Sdim Curo Plant/ Children are unbeatable! Children in Wales, February 2008.
Download this and further cartoons here
